Scent Families Explained: A Beginner's Guide
Every fragrance belongs to a family — a broad category defined by its dominant character. Understanding scent families is the fastest shortcut to finding fragrances you'll love.
Floral — The most popular family worldwide. Think roses, jasmine, tuberose, and lily. Florals range from light and delicate to lush and heady. Our
Oriental / Amber — Warm, rich, and sensual. Built around resins, musks, vanilla, and balsams, often layered with spices. These are the fragrances that linger in a room long after you leave. Perfect for evenings and cooler weather.
Woody / Chypre — Grounded and sophisticated. Cedar, sandalwood, vetiver, and patchouli form the backbone. Our
Fresh / Citrus / Aquatic — Light, clean, and energising. Bergamot, lemon, sea breeze notes. Great for summer and daytime wear.
Fougère / Aromatic — Herbal and earthy. Lavender, oakmoss, and coumarin (hay-like note). Classic masculine profiles, though increasingly gender-free.
How to use scent families: Start by identifying 2–3 families you're drawn to, then explore within them. If you love warm orientals, chances are you'll also enjoy woody ouds — try our
